GNPD (Global New Products Database) is a comprehensive market intelligence platform by Mintel that tracks new product launches across the consumer packaged goods industry. It provides granular data on over 40,000 monthly products across 86 markets and 46 categories, enabling brands and retailers to monitor trends and innovation. The platform integrates consultative services and sales data analytics to help clients identify growth opportunities and assess launch performance.

LLM mention score The LLM mention score is the total number of mentions of this brand in different LLM chatbots, normalized to the scale from 0 to 100. You can get actual, non-normalized numbers via the LLM Mention API from DataForSEO.

Normalized 0–100 · last 8 weeks

DataForSEO API

Get LLM mention data of any company via DataForSEO API

Get access to the structured data on keyword, brand, and website mentions in LLMs, including metrics like AI search volume, impressions, and mentions count. 

How to get LLM mention data →
// Fetch GNPD mentions
POST v3/ai_optimization/llm_mentions/search_mentions/live
[
    {
        "target": [
            {
                "domain": "gnpd.com",
                "search_filter": "include",
                "search_scope": ["sources"]
            }
        ],
        "order_by": ["ai_search_volume,desc"]
    }
]