Unusual

unusual.ai

Unusual is an AI research and marketing platform that helps brands optimize their visibility to AI agents and automated tools. The company conducts AI brand perception audits to analyze how large language models evaluate competitors, then provides strategic positioning recommendations to influence AI-driven purchasing decisions. By treating AI as a distinct audience rather than just a traffic channel, Unusual enables enterprises to ensure their products are recommended by autonomous buyers.

LLM mention score The LLM mention score is the total number of mentions of this brand in different LLM chatbots, normalized to the scale from 0 to 100. You can get actual, non-normalized numbers via the LLM Mention API from DataForSEO.

Normalized 0–100 · last 8 weeks

DataForSEO API

Get LLM mention data of any company via DataForSEO API

Get access to the structured data on keyword, brand, and website mentions in LLMs, including metrics like AI search volume, impressions, and mentions count. 

How to get LLM mention data →
// Fetch Unusual mentions
POST v3/ai_optimization/llm_mentions/search/live
[
    {
        "target": [
            {
                "keyword": "Unusual",
                "search_scope": ["any"]
            }
        ],
        "platform": "chat_gpt",
        "order_by" : ["ai_search_volume,desc"]
    }
]